The Content Jungle of Hacks and Viral Trends! 

Every person, brand and service that is present on social media wants to create something that has the potential of getting viral. This desire no doubt gives a lot of scope to creative minds to come up with out of the box ideas and design new trends, but in some cases, it also presents false information and expectations.
Mastering SEO terms like hacks, DIY, pranks and with the help of flashy click-bait thumbnails some channels have conquered the YouTube algorithm game. Two such channels are Troom Troom and 5-minute crafts, these channels have two things in common-they have weird, odd thumbnails and the hacks they show most certainly don’t work. Even Buzzfeed’s Nifty and Tasty channels have done a few of these good to see but not practical enough to practise videos and have gained a lot of views for the same.
Talking about numbers Troom Troom has about 19.4 Million subscribers and 5-minute crafts have 67.4 Million subscribers on YouTube with videos popping every few hours and thousands and thousands of views.
Understanding why these videos are so widely viewed, we can break the audience into these categories. First comes the category of people who wish to view something aesthetic, pleasing to the eye and showing an end result that looks appealing. The catchy background music and the way the videos are shot and edited, keeping them short and sweet, gives this feel-good feeling to many viewers. Then comes the category that watches these videos because of the sole reason of them being there. More often than not these videos pop up in the suggestion list presented by Youtube and people watch them for mindless viewing.
Some viewers find these extremely cringe and take it upon themselves to bust these hacks by trying them out, which also happens to be the latest YouTube trend.Anything related to this category of videos has the viewers glued to their screens, addicted in a way that they keep wanting and asking for more of it.
These clickbaity videos may seem harmless to many, but they have the potential to become extremely harmful for viewers who have tried them without proper knowledge and supervision. One such horrible example was of a young girl who died of horrible burns after trying to make popcorn out of soda cans with her friend (who survived with burns) as shown by YouTuber Ms Yeah. This incident brought into light the immense responsibility on these channels and content creators who use these methods to go viral, also questioning what can and cannot be passed under the label of safe to watch for children, teenagers and people with a vulnerable thought process.
Youtube now has a lot of people trying out these hacks, tutorials and recipes to show viewers what actually works and are debunking the videos that are completely impractical and sometimes even harmful.
Two such Youtubers are Ann Reardon (How To Cook That) and Rachel Cooper (RachelLovesLyf) who try these hacks, tutorials and recipes which are presented on various social media platforms.
Many content creators in the past also have raised concerns over this issue of how far can one go to make something trend?
Creators have time and again requested viewers to not put themselves in a position of being subject to any potential harm by trying to do something trendy be it on Youtube, TikTok, Instagram or any other social media platform.Remember when people were eating tide pods and jumping out of cars to dance? Yeah, just don’t!And we have just one thing to say, your life “trending” is way more important than a trend that will fade in a week or two.

Stay safe!